Sales And Operations Planning Pointing Towards The Best...

Sales Operations Planning – Pointing Towards the Best Outcome Caio Silva Aguiar University of Texas of the Permian Basin MNGT 3340.7964 Dr. Robert Morrison April 15, 2016 Abstract The purpose of this research paper is to provide a better explanation of the benefits, challenges and uses of the Sales and Operational Planning process. This paper includes detailed information addressing all topics mentioned before, as well as visual representations for a better comprehension of the themes. It is important to recall that all the information provided in this paper are very important assets for companies that are competing in a worldwide market and seeking to balance the demand and supply as well as maximizing the profitability of the company. Being the SOP process the most used one in the whole industry world. INTRODUCTION – DEFINITION AND PURPOSE OF SOP Sales and Operations Planning is a method that have been being studied for the past decades, winning the acceptance each time more and more in the business market thanks to its effectiveness. Around 80% of the companies in the world, have been adopting this method in order to achieve more effective planning and coordinating resources. Sales and Operations Planning is a process that develops tactical plans to provide the ability to direct a business on a strategic way. This process integrates sales, marketing, development manufacturing and other business plans, it is also a major source of planningShow MoreRelatedFocused or Niche Strategy2772 Words   |  12 Pagesstages are strategic planning, defining the mission and objectives, strategies and action, monitoring key projects and objectives, and organizational realignment. 1. 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